Business & Startup Essentials - Q&A Handbook

·         Q: What is Web Development?

A: Web development is the process of creating, building, and maintaining websites for the internet. It includes web design, content creation, client-side/server-side scripting, and database management.

·         Q: What are the advantages of creating a website for a business?

A: 1. Online presence 24/7

2. Brand credibility

3. Wider reach

4. Cost-effective marketing

5. Access to data & analytics

·         Q: What are the various types of websites?

A: 1. Static Websites

2. Dynamic Websites

3. E-Commerce Websites

4. Portfolio Websites

5. Corporate Websites

6. Blogs or News Portals

7. Landing Pages

·         Q: How do websites improve the branding and visibility of a business?

A: Websites improve SEO visibility, build brand identity, serve as a central hub for marketing, encourage customer engagement, and increase trust.

·         Q: What is a Detailed Project Report (DPR)?

A: A DPR is a comprehensive document that provides an overview of a project, including concept, feasibility, and financial projections.

·         Q: Why is a DPR required?

A: To analyze feasibility, get bank loans, attract investors, and guide project implementation.

·         Q: What are the contents of a Detailed Project Report?

A: 1. Executive Summary

2. Business Overview

3. Market Analysis

4. Organizational Structure

5. Technical Plan

6. Financial Projections

7. Risk Assessment

8. Implementation Schedule

9. Legal Aspects

10. Conclusion

·         Q: What are the steps to prepare a DPR?

A: 1. Concept Development

2. Data Collection

3. Technical Planning

4. Financial Planning

5. Risk Evaluation

6. Drafting & Review

·         Q: What is a Pitch Deck?

A: A Pitch Deck is a presentation summarizing your business idea, model, and growth plan to attract investors.

·         Q: Why is a Pitch Deck important?

A: It helps convince investors, summarizes startup details, and serves as a first impression tool.

·         Q: What are the main contents of a Pitch Deck?

A: 1. Company Overview

2. Problem Statement

3. Solution

4. Market Opportunity

5. Business Model

6. Competitive Advantage

7. Marketing Strategy

8. Financials

9. Funding Requirements

10. Team

·         Q: What are the various business structures?

A: Sole Proprietorship, One Person Company (OPC), Limited Liability Partnership (LLP), and Private Limited Company.

·         Q: What are the various forms of funding?

A: 1. Bootstrapping

2. Friends & Family

3. Bank Loans

4. Angel Investors

5. Venture Capital

6. Crowdfunding

7. Government Grants

·         Q: Advantages and Disadvantages of Each Funding Type

A: Bootstrapping: Full control, limited funds

Bank Loans: Structured repayment, collateral needed

Angel Investors: Mentorship but equity loss

Venture Capital: Large funding but control loss

Crowdfunding: Public exposure but uncertain

Government Schemes: Low interest but bureaucratic

·         Q: What is Import Export Code (IEC)?

A: IEC is a 10-digit identification number issued by DGFT required for import/export businesses.

·         Q: Why is IEC important?

A: Required for customs clearance, receiving international payments, and export incentives.

·         Q: For what type of businesses is IEC required?

A: For importers, exporters, e-commerce companies, and service exporters.

·         Q: What are the major types of businesses?

A: 1. Service-Based

2. Manufacturing

3. Trading

·         Q: How do they differ?

A: Service: Provides expertise (e.g., consultancy)

Manufacturing: Produces goods (e.g., textile)

Trading: Buys and sells goods (e.g., retail store)

·         Q: What are major government schemes for business funding?

A: 1. Mudra Yojana – loans up to ₹10 lakh

2. Startup India – funding & tax benefits

3. Stand-Up India – for women and SC/ST entrepreneurs

4. CGTMSE – collateral-free MSME loans

5. SMILE (SIDBI) – growth capital for manufacturing

6. TREAD – women entrepreneurship grants

7. PMEGP – subsidy up to 35%

·         Q: How can startups apply for these schemes?

A: Register under UDYAM/Startup India, prepare DPR & Pitch Deck, apply via bank or govt portal, and submit documents (PAN, Aadhaar, registration).

·         Q: What is the difference between a Business Plan and DPR?

A: A business plan provides an overview, while a DPR contains detailed technical and financial analysis.

·         Q: Difference between Pitch Deck and Investor Memorandum?

A: Pitch Deck is a visual summary; Investor Memorandum is a detailed funding document.

·         Q: What are Key Performance Indicators (KPIs) for startups?

A: Revenue growth, customer acquisition cost, churn rate, ROI, and retention.

·         Q: What is Digital Branding?

A: Digital branding uses online channels like websites, SEO, and social media to create brand awareness.